This particular event focussed on giving superior, digital customer experiences that will take your customers from unsatisfied to satisfied, from there to loyal and on to being a brand advocate. Key examples of how to create these digital experiences in the financial services space were given by BT Financial and expanded on by an Adobe expert.
To see all the detail watch each of the presentations below and get in touch if you would like to attend future seminars local to you, or would like to know more about any of the topics discussed.
Avoka FSI Seminar - Sydney, May 2011 - Part 1 (of 3)
Avoka Seminar for Financial Services Industry in May 2011. This video is Part 1 and features speaker Derek Corcoran - General Manager, Avoka speaking on "Rebuilding Customer Trust in a Post GFC Economy by Focusing on the Customer Experience" - giving many examples of great digital customer experiences around the globe.
Avoka FSI Seminar - Sydney, May 2011 - Part 2 (of 3)
Avoka Seminar for Financial Services Industry in May 2011. This video is Part 2 and features speaker Nick Bowley from BT Financial Group speaking on "Engaging Customers Tthrough Simplified Product Descriptions and Intuitive Application Forms".
Avoka FSI Seminar - Sydney, May 2011 - Part 3 (of 3)
Avoka Seminar for Financial Services Industry in May 2011. This video is Part 3 and features speaker Lakshmi Anumolu from Adobe giving a presentation on "Redefining the Financial Services Customer Experience - Global Trends and Best Practices" - this video is a rendition of the same presentation given at the Seminar at a separate Adobe event.
