LiveCycle in an Elevator

Monday 13 September 2010

Have you heard of the concept of the 'Elevator Pitch'? Many of you will be aware of this - you're in an elevator, and someone says, 'So what is xxx?' And you've got just 30 seconds or so, to describe xxx clearly, succinctly and persuasively, before the elevator doors open and your captive audience is no longer captive. LiveCycle is complex, it can do so much, and the available literature can be daunting and confusing. Howard Treisman condenses each of the core concepts of LiveCycle into an elevator pitch - 30 seconds or less (or thereabouts!). You can also read about some of Avoka's own products among the Adobe products, and tried to show where they fit in.

Avoka Blog - http://www.avoka.com/blog