Avoka Transact™ Insights


Insights, a new module in Transact 5, creates business agility with fine-grained analytics for continuous optimization, reducing friction and abandonment in the account opening experience.




Detailed Transaction &
Field Analytics

Gain insight into the complete customer onboarding experience with comprehensive analytics from transactions down to individual fields.

Insights measures where customers are spending time, making errors, requesting help, or abandoning their session.

Graphical reports and dashboards illustrate the completion rates at each field and highlight problem areas in the user experience.

Agile Optimization

With the insight delivered by the detailed analytics, institutions can observe results, implement changes, rapidly push them into live use, and immediately measure the impact.

Multiple versions can be run simultaneously for A/B testing to identify optimal design.  The result is an agile system of continuous improvement at your control.

Dashboards

View dashboards with roll-up stats on completions, field error rates, duration, device distribution and more.

Set filters to sort data by date, channel, device type, operating system, screen size, location, and segment.

Create Favorites to quickly access the data that matters most.

Optimization Analysis

Deliver better outcomes using the Optimization Analysis feature to identify problem areas based on customized thresholds.

Page level reporting provides detail on applications started, submitted, unique visits, and bounces.

Measure Customer Friction

Field level analytics on completions, errors, time spent, help rate, keystrokes, and the last field interaction prior to abandonment reflect how customers are engaging with all aspects of your application.

Timeline

Identify trends with a full picture of completed, abandoned, and in-progress applications.

Download the PDF

Welcome to Insights the analytics module of the Avoka Transact® Platform.

Additional Resources